Areas of expertise
I help medium and large businesses cut through the AI hype and make clear-headed decisions about where artificial intelligence actually belongs in their operations.
- Pressure from leadership to adopt AI without a grounded cost-benefit analysis
- Vendor claims that sound compelling but lack scrutiny from someone who knows the technology
- Uncertainty about where AI introduces unacceptable risk into critical process flows
- Internal teams lacking the experience to challenge AI proposals effectively
- Investments in AI pilots that deliver no measurable business outcome
I bring hard-won technical experience to the table so my clients know exactly what they are buying - and what they are not.
About Me
I help medium and large businesses cut through AI hype and make clear-eyed decisions about deploying AI in their operations.
My focus is the business case - costs, risks, and real returns - not the technology stack. You leave our work together with a practical view of where AI genuinely adds value in your processes and where it does not.
I bring a sceptic's eye shaped by vendor pitches I have seen fail, so you avoid expensive missteps and build confidence in the decisions you make. Over 3 years evaluating AI through a pure business lens, building an AI platform for the ageing services sector, and advising a fast-scaling renewables business on AI adoption.
Behind that, 25 years managing complex technology programmes - ERP, outsourcing, solution architecture, and P&L - across multiple geographies and major tech services firms.